Deliver client apps in days and keep the margin
Run every client in its own workspace, research their market, design original apps, preview them under your brand and publish under the client's Apple account, with approvals and an audit trail on every step.
The agency math has changed
Clients want native apps, and they want them quickly. Traditional mobile projects are hard to scope, slow to deliver and expensive to staff, which squeezes margins and makes fixed-price work risky. Meanwhile, competition from freelancers and AI tools is pushing clients to expect results in weeks.
Muaz.io changes the economics. The slowest parts of a mobile project, market research, specification, initial design, boilerplate engineering, testing and App Store preparation, are handled by specialised agents. Your team focuses on what clients actually pay for: strategy, taste, integration and growth. Projects that used to take months can reach a client-ready TestFlight build in days.
See what your app would look like
Paste your site or describe your business. You get competitor research and three original concepts, free.
One agency workspace, many client projects
Everything starts with structure. Your agency gets one workspace with a separate project for every client. Each project has its own brand tokens, research, design versions, codebase, API connections, credentials and audit log. Nothing leaks between clients.
Roles keep the work organised:
- Agency owner: billing, partner settings and access to all projects.
- Project lead: runs a client project end to end and approves internal gates.
- Designer and developer: edit design and code within their projects.
- Client approver: reviews and approves specific gates, such as the design or the App Store submission.
- Client viewer: sees previews and comments, nothing else.
Win the pitch with research
The best way to win a mobile project is to understand the client's market better than they do. Before the first meeting, paste the client's website into Muaz.io and run a 10 or 20-app competitor analysis. You will walk in with the apps in their category, how they are rated and priced, what their users complain about, which App Store keywords are crowded and where the gap is.
Export the research as a white-label report under your agency's brand, with every figure labelled by source. It positions you as the strategic partner, not just the build shop. Read how the method works on the competitor research page.
From brief to three concepts before the second meeting
Once the client is engaged, the Product Architect Agent writes a brief from their website and the research: audience, core journeys, launch and later features, screen map and monetisation. Your strategist refines it with the client, by voice in a live session if you like.
The Design Engine then produces three original concepts on the client's brand tokens, rendered on a live iPhone with a real lock screen, notifications and Dynamic Island. Showing a client their brand on a realistic device is far more persuasive than a static mock-up, and it shortens feedback cycles dramatically.
Live client sessions by voice
Agencies use voice editing to run collaborative sessions. The client says "make the header bolder" or "move bookings to the first tab", sees the change applied within seconds and approves the version they like. Every change is attributed, versioned and reversible. The voice editor page explains how voice becomes a design or code change.
The result is fewer rounds of written feedback, fewer misunderstandings and a clear record of every decision the client made.
Real native code your team can extend
Muaz.io generates a React Native project with Expo, the same stack many agencies already use. Code is organised by screens, components, navigation, state and a typed API layer, with design tokens in one place. Your developers can add custom native modules, integrate with a client's legacy systems or take over the codebase entirely.
That flexibility matters for agency work. You are never limited to what a visual builder supports, and you never have to explain to a client that their app is locked into a platform. The code is theirs.
Free: Agency App Proposal Kit
A proposal template, scope checklist and pricing calculator for selling native app projects to clients.
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Client integrations without the security headaches
Most client apps need data from existing systems: a booking engine, a Shopify store, a CRM, a membership database. The Backend Connector lets you add the client's API with an OpenAPI definition or a base URL, choose the authentication method and map responses to screens.
Credentials are stored per project on the server and never embedded in the app. Muaz.io never invents endpoints that are not documented, and nothing connects to a production system without an approval recorded in the audit log. For clients with strict security requirements, that log becomes part of your delivery documentation.
Publishing under the client's account
Apple expects an app to be published by the organisation that owns it, and that is also the right practice for agencies: the client keeps the listing, the reviews and the revenue if the relationship ever ends. Muaz.io connects to the client's App Store Connect account with credentials they authorise and can revoke.
The Publishing Agent prepares the icon, screenshots in the required sizes, metadata, privacy labels and a demo account for the reviewer, then runs the readiness checklist. You can make the client the approver for upload and submission, so the final decision is theirs. See every asset and check on the App Store Studio page.
White-label previews and reports
Clients see your brand, not ours. Preview links, TestFlight invitations, research reports and growth plans can carry your agency's name, logo and colours. You can add your own cover page and recommendations to exported reports, and share preview links that open a live iPhone preview in the browser for stakeholders who do not use TestFlight.
Pricing projects profitably
Faster delivery only helps if you price for value. Agencies using Muaz.io typically move from hourly billing to packaged offers:
| Package | What the client gets | Typical scope |
|---|---|---|
| Market sprint | Competitor research, positioning and brief | 5 to 20 competitors, workshop |
| Launch package | Design, native build, TestFlight and App Store launch | Up to a defined number of screens and integrations |
| Integration add-on | Connection to client systems | Per system, with security review |
| Growth retainer | ASO, screenshot tests, onboarding and paywall experiments | Monthly, with a 90-day plan |
The Agency App Proposal Kit below includes a pricing calculator that estimates your cost per project so you can set fixed prices with confidence.
Quality you can sign off on
Clients judge agencies by quality. The Quality Assurance Agent runs automated checks on every build: navigation, empty and error states, accessibility labels, contrast, touch targets, broken links and App Store compliance items. Results are shown as a checklist with clear pass and fail states and suggested fixes, which you can attach to delivery documents.
Your team still tests on real devices through TestFlight, and the client gets their own invitation. Combined, that gives you a repeatable quality bar across every project.
Retainers that grow with the app
Launch is the start of the relationship. The Growth Studio gives every client a 30, 60 and 90-day plan: keywords to target, screenshot captions to test, onboarding and paywall experiments and re-engagement notifications. Each experiment requires approval before it runs, so you and the client stay in control.
Agencies turn that plan into a monthly retainer with clear deliverables and measurable outcomes, which is far easier to renew than a vague "maintenance" contract.
Scaling the agency without scaling headcount
Because research, specification and first builds are automated, a small team can run many more concurrent projects. A typical setup is one strategist and one designer-developer pair handling several clients at once, with Muaz.io doing the heavy lifting. Senior people spend their time on strategy and client relationships; junior people learn faster by reviewing agent output.
The audit log and version history also make handovers painless. When a team member moves to another project, everything they decided and changed is documented.
Common agency use cases
Shopify brands. Turn a client's store into a native shopping app with saved carts, push notifications for drops and Apple Pay. See Muaz.io for e-commerce.
SaaS companion apps. Give a client's web product a mobile app that uses the same login and API. See Muaz.io for SaaS.
Local businesses. Booking apps for salons, clinics, gyms and restaurants, with reminders and loyalty.
Creators and communities. Membership and course apps for clients with large audiences. See Muaz.io for creators.
Enterprise pilots. Internal tools and customer apps that start as a fast pilot and scale under enterprise controls. See Muaz.io for enterprise.
How Muaz.io compares with other agency tools
Visual builders give agencies control but leave research, strategy and publishing to the team, and code export is often limited. Code-generation tools are fast but usually start from a blank chat with no client workspaces, approvals or white-label previews. Muaz.io is built around the agency workflow: research-led pitches, client workspaces, voice sessions, approvals, white-label delivery and real code. For a sourced comparison, see the best AI app builders in 2026.
Getting started as an agency
Create a workspace, add your agency brand for white-label previews and invite your team. Then pick a current prospect, paste their website into the builder and run research. Use the report in your next meeting. When the client signs, the brief and design are already waiting. Download the proposal kit below to package your first Muaz.io project.
Onboarding a new client in an afternoon
A smooth onboarding sets the tone for the whole project. With Muaz.io, a typical kickoff looks like this. Before the call, you create a client project, paste their website and run research. During the call, you walk through the competitors together, agree on the core journey and edit the brief live by voice. After the call, you send a white-label preview link with three design concepts. The client chooses a direction the same day, and your team starts the build. What used to be two weeks of discovery documents becomes a single, productive afternoon.
Handling change requests without scope creep
Change requests are where agency margins disappear. Muaz.io helps you manage them openly. Every change, whether spoken by the client in a session or typed by your team, is recorded as a version with a description and an author. At any time you can show the client exactly what has changed since the approved brief. If a request falls outside the agreed scope, the brief makes that easy to see, and you can price it as an add-on rather than absorbing it.
Security reviews and client compliance
Larger clients often run a security review before an app is published. Muaz.io gives you the evidence they ask for: a list of data the app collects, the third-party services it uses, where secrets are stored, which approvals were given and by whom, and the results of automated quality and compliance checks. Privacy labels are drafted from the app's actual features so the client's legal team can review them quickly. For regulated clients, see the controls described on the enterprise page.
Measuring agency performance
Your workspace dashboard shows delivery metrics across all clients: time from kickoff to first TestFlight build, number of design iterations, approval turnaround, App Review outcomes and growth results after launch. These numbers help you price future work accurately, spot bottlenecks in your process and prove your value to clients at renewal time.
A sample two-week client project
Here is how a typical launch package runs with Muaz.io.
Day 1: Discovery. Create the client project, paste their website, run a 10-app research set and hold a kickoff workshop to refine the brief live.
Day 2: Concepts. Share a white-label preview link with three concepts on the client's brand. Collect feedback in a 30-minute voice session.
Days 3 to 5: Build. Connect the client's API in a sandbox, generate the app and run the QA suite. Your developers add any custom modules.
Day 6: First TestFlight build. The client and their team install the app and send feedback through TestFlight.
Days 7 to 9: Iterate. Apply feedback by voice, run QA again and prepare the App Store assets.
Day 10: Readiness review. Walk the client through the readiness checklist, privacy labels and metadata, and get approval to upload.
Days 11 to 14: Review and launch. Submit under the client's Apple account, handle any reviewer questions and launch on the agreed day with the growth plan in place.
The same structure scales from a simple booking app to a complex commerce app; only the integration work changes.
Pricing your agency services with confidence
Agencies often underprice the first projects they deliver with a new tool because they are unsure how long things will take. The audit log and delivery metrics solve that: after two or three projects, you know your real time per phase. Use those numbers to set fixed prices for packages, with clear boundaries for screens, integrations and revisions. Keep strategy and growth retainers separate from the build price, because they are where your expertise adds the most value and where clients are happiest to keep paying.
Training your team
New team members become productive quickly because most of the work happens in plain language. A useful onboarding sequence is to have them shadow one client project, then run a research and concept round for an internal sample brief, then lead a voice session with a friendly client. Senior team members review agent output at each gate, which doubles as coaching. Within a few weeks, a junior designer or strategist can run a project end to end with senior review at the key approvals.
When to bring in custom engineering
Some client requirements go beyond what generated code covers out of the box: unusual hardware integrations, complex offline synchronisation, proprietary SDKs or very specific animations. Because Muaz.io produces a standard React Native and Expo codebase, your developers can add these as custom modules without fighting the platform. Scope them as separate line items so the client understands what is standard and what is bespoke.
Protecting your client relationships
Your clients' trust is your business. Muaz.io helps you protect it: client data and credentials are isolated per project, the client owns their Apple account and listing, every decision is documented and white-label delivery keeps your brand front and centre. If a client ever moves on, the handover is clean, which, counter-intuitively, makes clients more willing to sign with you in the first place.
Agency FAQ in brief
Can clients edit the app themselves? Yes, if you give them an editor role on their project. Can we resell research reports? Yes, white-label reports can be part of your packages. Can we use our own design system? Yes, lock it at the workspace level and every concept will follow it. Can we run several clients' apps at once? Yes, that is what client workspaces are for. For more detail on the build itself, see how it works and the AI app builder guide.
Winning repeat business
The best agency clients are the ones who come back. Muaz.io makes the second project easier than the first: the client's brand tokens, research and integrations are already in their workspace, so a companion app, a seasonal campaign app or a version for a new market starts from a strong base. Growth retainers keep you close to the client's results, so you are the first call when they want to expand. Track outcomes such as installs, ratings and revenue after launch, and share them in a short monthly report. Clients renew agencies that can show measurable impact, and the Growth Studio gives you that evidence every month. When you pitch a new prospect, anonymised results from past projects, with the client's permission, are more persuasive than any portfolio of mock-ups.
Getting your first Muaz.io client
Start with a client you already know well and a scope you understand, such as a booking or loyalty app for an existing customer. Use the research report to propose the project, deliver it with the two-week plan above and capture the results. That first case study, written up with real numbers, becomes your most powerful sales asset. Download the proposal kit below to package the offer, and see the agency FAQ above for common questions.
Agencies that move first in a new delivery model usually win the best clients. Start your first project today.
Still have questions about white label app builder for agencies? Ask the assistant inside the Muaz.io builder. It knows your project, your competitors and every source cited in this guide, and it answers in plain language.
Questions about for agencies and studios
Short, direct answers. Still curious? Ask in the builder; the assistant knows your project.
Can I white-label Muaz.io for my clients?
Yes. Client preview links, TestFlight invitations and exported reports can carry your agency's name and logo. Clients see your brand, not ours, while you manage everything from one agency workspace.
Whose Apple Developer account should the app be published under?
The client's. Apple expects apps to be published by the organisation that owns them, and it protects your client if the relationship ends. Muaz.io stores each client's credentials separately, used only for actions that are approved.
How do client approvals work?
Each project has gates for the brief, design, backend connections, TestFlight upload and App Review submission. You can invite the client as an approver for any gate. Every approval is recorded with who approved and when.
Can my developers work on the code?
Yes. Each project is a standard React Native and Expo codebase. Your developers can extend it, add custom modules or take it over completely. Many agencies use Muaz.io for research, design and the first build, then add bespoke features.
How do agencies price Muaz.io projects?
Most agencies charge for strategy, design direction, integration work and ongoing growth retainers rather than hours of coding. Because the build is faster, fixed-price projects become more profitable. The proposal kit on this page includes a pricing calculator.
Is there a partner programme?
Yes. Agencies get volume pricing on builds and research runs, priority support and early access to new agents. Contact us from the dashboard to join.
Related guides and tools
How an AI app builder turns a website, prompt or voice note into a native iPhone app. Research, design, code, testing, App Store launch and growth, explained.
Read the guide Product · 13 min readPublish to the App Store without the busyworkEverything you need to publish an iPhone app: signing, TestFlight, screenshot sizes, metadata, privacy labels and an App Review readiness checklist.
Read the guide Product · 13 min readResearch the apps already winning your categoryResearch the iOS apps winning your category before you design. Screenshots, onboarding, paywalls, pricing and ASO, with licensed estimates clearly labelled.
Read the guide Solutions · 13 min readTurn your store into the shopping app your best customers open every weekConvert your Shopify, WooCommerce or custom store into a native iPhone shopping app with Apple Pay, push notifications for drops and loyalty, built with AI.
Read the guide Solutions · 13 min readGive your SaaS the mobile app your customers keep asking forGive your SaaS a native iPhone app that uses your existing login and API: push alerts, widgets, Face ID and offline access, built and launched with AI.
Read the guide Solutions · 13 min readEnterprise-grade app delivery, at AI speedBuild secure native iOS apps for customers and employees with SSO, role-based approvals, audit logs, scoped API keys, data residency and private deployment.
Read the guideWhere our numbers come from
Third-party figures are estimates published by the sources below. Prices and rules change; check the source before you decide.
- Apple App Store Review Guidelinesdeveloper.apple.com/app-store/review/guidelines
- Apple: Developer Program enrollment for organizationsdeveloper.apple.com/programs/enroll
- Apple TestFlightdeveloper.apple.com/testflight
- App Store Connect: user rolesdeveloper.apple.com/help/app-store-connect/reference/role-permissions
- Expo documentationdocs.expo.dev
Your app is one sentence away.
Paste your site or describe your business. You get competitor research and three original concepts, free.